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Committed to reviving the Florentine watch industry, the Anonimo watch brand was born back in 1997. Designing timepieces with elegant Italian flair, brought them huge success with locals who adored their innovative concepts and technical expertise. Moving to Switzerland in 2009, Anonimo Watches kept their headquarters in the beautiful city of Florence, to remain faithful to their Italian roots whilst bringing Swiss watchmaking excellence to their distinctive, functional and sophisticated designs that were now available to a much wider market.

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